Videos/ETFs & Investing

How to Start Investing in Europe with €100 (Step by Step)

Never invested before? This is the complete beginner's guide for Europeans: five steps to go from zero to an automatic €100-a-month investment plan, without American jargon and without hype.

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Chapters

  1. €100 a month: savings account vs investing
  2. What this guide covers
  3. Step 1: Get your foundation right
  4. Step 2: Pick a broker
  5. Step 3: Pick one fund
  6. Step 4: Automate it
  7. Step 5: Leave it alone
  8. 3 beginner mistakes
  9. Recap

The numbers

€100 a month, assuming 7% a year before costs and taxes: about €17,300 after 10 years (€12,000 paid in), €52,100 after 20 years (€24,000) and €122,000 after 30 years (€36,000). A savings account at 2% would give about €49,300 after 30 years. These are illustrations, not forecasts: real returns go up and down, and past performance is no guarantee.

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This video is for education only and is not financial advice. Rules, taxes and costs differ per country and per provider. Check your own situation, and talk to a licensed adviser if you're unsure.
Read the full transcript

If you put €100 a month into a savings account for thirty years, you'd end up with around forty-nine thousand euros. Put that same €100 into a simple, boring index fund instead, and history suggests you could end up with something closer to a hundred and twenty thousand. Same money. Same effort. More than double the result.

The difference isn't luck, and it isn't talent. It's five steps that take about an hour. And by the end of this video, you'll have done all of them, even if you've never invested a single euro. This is a guide made for Europeans. No 401(k)s, no Roth IRAs, no American brokers you can't even sign up for.

Just the five steps that actually apply to you: get your foundation right, pick a broker, pick one fund, automate it, and then, the hard part, leave it alone. Quick note before we start: I'm not a financial adviser and this isn't financial advice. Rules and taxes differ per country, so I'll tell you exactly where you need to check your own situation. Let's go. Before you invest a single euro, two things need to be true.

One: you have no expensive debt. If you have a credit card, a personal loan or a “buy now, pay later“ balance charging you ten, fifteen, twenty percent interest, pay that off first. No investment reliably beats a guaranteed twenty percent loss. Paying off that debt is your best investment right now. Two: you have an emergency fund.

That's money in a normal savings account, roughly three to six months of essential costs: rent, food, insurance, transport. The point is simple. When your car breaks down or you lose your job, you never want to be forced to sell your investments, especially not when the market is down. If you don't have this yet, that's fine. You can build both at the same time: for example, half of your €100 to savings and half to investing, until the buffer is full.

Do you have both? Good. Let's pick a broker. A broker is simply the app or website where you buy your investments. Ten years ago, this was expensive and complicated in Europe.

Today it's neither. When you compare brokers, only four things really matter. One: is it regulated in the EU? Look for a licence from a European regulator, like BaFin in Germany or the AFM in the Netherlands. This matters for a reason most people don't know: your ETFs aren't the broker's money.

They're held separately, in your name. And if something goes wrong anyway, EU investor compensation schemes cover at least twenty thousand euros. I made a whole video about what happens if your broker goes bankrupt. Link is up here. Two: what does it cost?

Look at the fee per trade, any monthly account fee, and the currency conversion fee. That last one is sneaky. If you buy a fund listed in dollars, some brokers quietly charge you on every transaction. For a beginner investing €100 a month, you want free or near-free savings plans. Several European brokers now offer exactly that.

Three: does it offer automatic savings plans? This is the feature that does the heavy lifting. You choose a fund and an amount, and the broker buys it for you every month. No logging in, no decisions, no timing the market. Four: does it work well with taxes in your country?

This is where Europe gets complicated. In some countries, a local broker handles the tax paperwork for you. With a foreign broker, you may have to declare things yourself. It's not hard, but you should know before you sign up. Search for your country plus “ETF taxes“ and check this first.

To give you an idea: popular choices among European beginners include neo-brokers like Trade Republic and Scalable Capital, and for people who want more choice, Interactive Brokers. Many countries also have good local options. I'm not sponsored by any of them, and the “best“ one genuinely depends on your country. There's a full comparison video coming. Pick one, open an account, and verify your identity.

That usually takes about ten minutes. Now the part that scares most beginners: what do you actually buy? Here's the good news. You don't need to pick stocks. You don't need to find the next Nvidia.

You need one fund. An ETF, an exchange-traded fund, is a basket that holds hundreds or thousands of companies at once. A global ETF owns a small piece of over three thousand companies across the world, from Apple and Microsoft to Nestlé and ASML. When the world economy grows over time, your basket grows with it. For Europeans, three things to look for.

One: it must be a UCITS ETF. That's the European standard. It's also why you can't buy famous American funds like VOO from Europe: they don't meet these rules. Don't worry about it. The European versions do the same job.

Two: go global and keep it cheap. Look for a fund that tracks the whole world, or at least the developed world. Common examples are funds tracking the FTSE All-World or the MSCI ACWI or MSCI World index. The yearly cost, called the TER, should be low: roughly 0.1 to 0.25 percent. That difference sounds tiny, but it isn't.

Over thirty years, paying 1.5 percent a year instead of 0.2 can cost you more than a fifth of your final result. I showed exactly how in my video on hidden fees. Three: accumulating or distributing? A distributing fund pays dividends out to you. An accumulating fund automatically reinvests them.

For most beginners building wealth, accumulating is simpler, because your money keeps compounding without you lifting a finger. But in some countries the tax treatment differs between the two, so this is another one to check locally. That's it. One global, low-cost UCITS fund. If you want to go a little further, I have a video on the lazy portfolio, a simple setup that has beaten most professionals over the long run.

But for your first €100, one fund is enough. Now we make it automatic, because this is where most people fail. Not because they pick the wrong fund, but because they forget, or they wait for “a better moment“ that never comes. In your broker app, set up a savings plan. Choose your fund.

Choose €100. Choose monthly. And here's the trick: set the date to the day after your salary arrives. The money leaves before you have a chance to spend it. Then go to your banking app and set up a standing order that moves €100 to your broker a day or two before the plan runs.

Congratulations. You're now an investor who never has to think about investing. If you want the full automated money system, with savings, bills and investing all running on their own, I've made a video called “The 1-Hour Money Setup“. Link at the end. So what can €100 a month become?

Assuming a seven percent average yearly return, which is roughly what global stock markets have delivered over the long term, though never in a straight line: After ten years, you've put in twelve thousand euros, and it could be worth around seventeen thousand. After twenty years, you've put in twenty-four thousand, and it could be around fifty-two thousand. After thirty years, thirty-six thousand in, and around a hundred and twenty-two thousand out. Look at the shape of that curve. The first ten years feel slow.

Almost boring. Then it bends upwards, because your returns start earning returns of their own. That's compound interest, and time is its fuel. Which is why starting matters more than the amount. Someone who invests €100 a month from age twenty-five to sixty-five could end up with around two hundred and sixty thousand.

Start at thirty-five, and it's around a hundred and twenty thousand. Ten years later, less than half the result. And here's the hard part. At some point, the market will crash. Your €5,000 might become €3,500 in a few weeks, and every headline will tell you to sell.

Don't. A crash is just your savings plan buying the same fund on sale. Historically, the people who lost the most were the ones who panicked and sold at the bottom. I made a step-by-step video on exactly what to do when that happens. Watch it before you need it.

Quickly, three mistakes I see beginners make all the time. Mistake one: waiting until you know everything. You now know enough. Starting small beats planning perfectly. Mistake two: checking your app every day.

Daily prices are noise. Check once a month, or less. Mistake three: jumping on whatever is trending. That crypto coin or that hot stock your colleague mentioned isn't a plan. Your boring global fund is.

So, let's recap. One: clear expensive debt and build a buffer. Two: pick a regulated, low-cost EU broker. Three: choose one global, cheap UCITS ETF. Four: automate €100 a month, the day after payday.

Five: leave it alone, especially when it hurts. That's genuinely all it takes to start. The best time to start was ten years ago. The second best time is this month. If this helped, subscribe, because every week I break down one money topic for Europeans, with no hype.

And if you want to make sure your money isn't leaking away to hidden fees, watch this video next.